Thoughts, news, ideas and information
The Two Things That Make AI Trust Your Website
Being clear about who you are gets you noticed but it isn't what gets you trusted and this matters considerably! If you've read the last instalment of this series, you'll...
The Two Things That Make AI Trust Your Website
Being clear about who you are gets you noticed but it isn't what gets you trusted and this matters considerably! If you've read the last instalment of this series, you'll...
Core Web Vitals Explained: What It Really Measures
Core Web Vitals is one of those terms that gets thrown around in SEO reports without anyone quite explaining what it means. Clients see it flagged in a Google Search...
Core Web Vitals Explained: What It Really Measures
Core Web Vitals is one of those terms that gets thrown around in SEO reports without anyone quite explaining what it means. Clients see it flagged in a Google Search...
The Four Things AI Checks Before It Recommends ...
Last week I asked you to open ChatGPT or Gemini and search the way one of your customers would, just to see whether your business turned up in the answer....
The Four Things AI Checks Before It Recommends ...
Last week I asked you to open ChatGPT or Gemini and search the way one of your customers would, just to see whether your business turned up in the answer....
What Is a Backlink, and Is It Actually Worth Ch...
A backlink is a link on someone else's website that points back to yours. That's basically all it is: another site decided to mention you and linked across rather than...
What Is a Backlink, and Is It Actually Worth Ch...
A backlink is a link on someone else's website that points back to yours. That's basically all it is: another site decided to mention you and linked across rather than...
The Way People Find Businesses Has Changed: Are...
More than one in three people now start their search with AI instead of typing into Google. That's not a small shift in habits, that's over a third of your...
The Way People Find Businesses Has Changed: Are...
More than one in three people now start their search with AI instead of typing into Google. That's not a small shift in habits, that's over a third of your...
Fake Review Rules: What UK Small Business Websi...
If there's a page on your website you've probably never thought about from a legal point of view, it's the one with your reviews or star ratings on it. Most...
Fake Review Rules: What UK Small Business Websi...
If there's a page on your website you've probably never thought about from a legal point of view, it's the one with your reviews or star ratings on it. Most...