If you’re thinking about creating a new website, or refreshing an old one, you’ve probably realised there’s more to it than just choosing a nice template. From deciding what to include to figuring out what you actually want your website to do for your business, it can all feel a bit overwhelming.
The good news? A bit of planning goes a long way.
That’s exactly why I’ve created my free guide: Before You Begin – What to Think About Before You Start Your Website Journey. It’s designed to help small business owners feel confident, organised and clear before they even get to the design stage.
Download Your Free Guide
👉 Download your free website planning guide here and start your website journey with clarity and confidence.
Why Planning Matters
A well-planned website doesn’t just look good, it works hard for your business. It attracts the right people, tells your story clearly and encourages visitors to take the next step, whether that’s booking a service, buying a product or getting in touch.
Too often, people rush into building their website without a clear plan. They get stuck halfway through, lose confidence or end up with something that doesn’t truly reflect their business. Planning helps you avoid that frustration and gives you a roadmap for success.
What’s Inside the Free Website Planning Guide
This guide walks you through all the key things to think about before you start your website build, including:
- Understanding your goals and what you want your website to achieve
- Deciding what pages and features you really need (and what can wait)
- Getting clear on your ideal customer and how to talk to them online
- Tips for choosing your domain name, setting up your email and getting the tech bits right
- Guidance on which platform suits you best — Squarespace or Shopify
It also includes practical checklists, tick boxes and notes spaces so you can keep everything organised in one place.
Who It’s For
This guide is for small business owners who:
- Feel overwhelmed by the idea of “doing” a website
- Want to understand the process before committing to a designer
- Are ready to take their business online and want to get it right the first time
- Prefer clarity, structure and friendly guidance instead of jargon
Whether you’re a service-based business, a creative or a product seller, this resource will help you start strong.
A Friendly Head Start (Before You Even Begin)
I work with small business owners across the UK to create beautiful, effective websites on Shopify and Squarespace. Over the years, I’ve seen that the most successful projects start with preparation. That’s why this guide exists, to help you feel confident, organised and excited about the process.
So, if you’re about to start your website journey, grab the free guide and give yourself the best possible foundation.